Thursday, June 17, 2010

Sun Chips Marketing Fail



What the fuck idea are they going for? Maybe I am the one that missed the boat but does anyone actually take bag decomposition into consideration when buying chips? When buying any food product? What is the matter? Advertising a superior or unique flavor no longer sells the chips? Advertising the extra loud crunch no longer works? Well... Maybe it's about time this product HIT THE BRICKS.

What kind of a person throws the bag on the ground anyway? Not the kind of people who care about how fast a plastic bag decomposes. Those people would never throw a bag on the ground. Those "super green people" are probably too busy being vegan to even eat chips. It must be for the degenerate kids who throw fast food bags out of the window of their cars while flirting with disaster speeding are going to start buying sunchips now. After all at least now they can have all the fun of littering with none of the negative consequences.

20 comments:

Not Alone said...

I love your blog. Please check out my new blog! Support me if you can! :)

http://hd4you.blogspot.com

Thanks and I look forward to reading your future blog post.

insomnia said...

Like it.

Stephen said...

Singer and Rapper at http://stephenchuah.blogspot.com/

health said...

You have a point regarding the plastic bags being throwen all over the place. It is outrageouse.

Samantha McNally said...

I take decomposition into consideration when buying chips! I bought those chips JUST because the bag was compostable. I think it's sooooooo stupid that they are ending making that bag because it's too loud. That's the lamest thing I've ever heard of!

ukrainian girls said...

Thank you, it was very interestingly.

Pull Up A Chair said...

You should write again on your blog- You have a point of view and your blog is not an endless pile of drivel. I was using the "Next Blog" button and was happy to find you. The next blog button usually leads me to endless crap... the horrible baby blogs.... Look who's having a baby!!! It's like an endless show on TLC.

I encourage you to get back to your blog!

The Awesome Wannabe Writer!! said...

Actually you've Sun Chips was pretty smart. The chips are amazing and everyone knows it, so they don't really need to market that. But! They reach out to a completely different group making a, "Green" bag. Who knows how many bags of chips they sold just because they made that big? It's all marketing, my friend.

M(a)e said...

See I LOVE Sunchips they are just delicious, and I understand their eco-friendly angle...But, the bag is noisier than anything I have ever tried to open in my life! If you take these into a movie theatre people will be yelling at you with every chip.

Hearing Aids said...

I really appreciate your post and you explain each and every point very well.Thanks for sharing this information.And I’ll love to read your next post too

Anonymous said...

Are you retarted? This is a fabulous idea! Hello! Where do you think our trash ends up? Landfills! This is great for our landfills, not just for littering people. Get a brain dude and start thinking green... or do you not even know your colors either?

Niel said...

Nice blog..i like this;)

Business logo design said...

These kind of post are always inspiring and I prefer to read quality content so I happy to find many good point here in the post.

Not Yet A Mommy Blog said...

Great post! Marketers should know that while we all would like to make a positive impact and not help destroy the world's resources, we are realistically not going to pick chips based on their enviornmentally-friendly packaging. It's insane to see how many marketing professionals don't really consider their audiences. And how much did they get paid for this?

MAAC said...

I was very encouraged to find this site. I wanted to thank you for this special read. I definitely savored every little bit of it and I have bookmarked you to check out new stuff you post.
Animation courses

todsshoesstores said...

Kids Line also offers parents a superb one purchase solution for the Cheap Ugg Bootsnursery. Kids Line bedding sets include 5 or 6 pieces which coordinate to produce a gorgeous look for any new baby in girls, boys and neutral colours for pre-birth preparation. Sets includeRosetta Stone language beautifully decorated quilts with matching bumper and blanket and offer parents the opportunity to pick up a room set in one handy pack! Matching accessories also available.

FreeSoftwareKey.info said...

Windows 7 Activator new 100% RemoveWat 2.2.7.2, Windows xp activator, Windows VIsta Genuine Serials
FreeSoftwareKey.info
Windows 7 Activator new 100% RemoveWat 2.2.7.2, Windows xp activator, Windows VIsta Genuine Serials, Microsoft Office 2007 Keygen, Microsoft Office 2010 Keygen, 50$ Facebook Coupon Code, Ad Word coupon Code, Adobe Photoshop CS5 Activator, Nero 10 Universal Serials, All Game Key, dirt 3 key, CorelDRAW Graphics Suite X5 PATCH- CRACK – Keygen 2011, E-book , Facebook Free coupon code, Twiends a voucher code for free credits twiends.cm 2011 , Earn Money

gray hair remedy said...

Another wonderful season on the way.

Gary Makinson said...

Looking for great vegan recipes checkout http://allgonevegan.com

Monir Hossain said...

It is very helpful site
Justin Han Coach Member of the Singapore PGA since 2009 do you want to know about Member of SPGA since 2009 so pleace click here